Puppy Love: Get Clients in the Door for Valentine’s Day
Valentine’s Day may be a day to celebrate a romantic relationship, but for all those humans out there who would rather spend the day with their furry-loved one, it can be a great month for your business.
Jump on the Valentine’s bandwagon and increase your revenue over the next few weeks. By offering special packages, deals, discounts, and gifts, you will leave your clients smiling - and tails wagging.
7 Ways to Get Customers in for Valentine's Day
Add ‘Puppy Love’ and ‘Purr-fect Valentine’ themed decorations throughout your office. If you are unsure of what looks cheesy versus professional, sink a few dollars into items you will reuse each year. Contact My Furbaby’s Heartbeat Bear now to order wall pictures that are attractive and fun!
Create a ‘My Furry Valentine’ Photo Opportunity
Using a blank wall, hang an inexpensive backdrop, or paint the wall with chalkboard paint. Add a decorative and sturdy box or two for each pooch to pose on for a picture. You can even add props like hand signs reading, “My Favorite Valentine,” “I like wet noses and sloppy kisses,” and “My Valentine makes my tail wag.” Customers will get a kick out of the quick picture. You can use your own camera and email them their picture along with a coupon for their next visit.
Let Your Clients Leave Their Mark
While getting the dogs all fancied up, take a second to press a few paws onto a footprint ink pad (it is mess free!) and add it to a cute Valentine’s postcard or paper. Leave sharpie pens out for customers to add a little note about their furbaby. They can take it home as a keepsake - or you can hang them on a wall throughout the month.
Offer Small Discounts on Big Packages
Typical appointments tend to include the basics, with only a few up-sales here and there. Choose one or two of your larger grooming packages and offer a 10% discount on them. If you aren’t a fan of discounts, give your customers more for their money instead and offer Valentine’s add-ons to these packages. You can add a deep conditioning treatment, a massage, or something extra special to pamper those pups (and cats).
My Furbaby’s Heartbeat Bear Animals include multiple breeds to pair with your customers’ cats and dogs. Using a doppler, you can record an animal’s heartbeat within a few seconds. It is stored inside the stuffed animal and can be heard time and time again with a simple squeeze or hug. This is a keepsake that will be treasured for a lifetime, especially as a pet grows older.
Using a non-toxic pink or red nail polish, go ahead and paint those paws! It’s such a simple -and fast- addition to a grooming experience, but it is one that your customer will undoubtedly take pictures of… which will lead to your business being tagged on social media.
If you don’t sell treats in the boutique side of your store, you are missing out on extra revenue. If you aren’t ready to commit to selling locally-made pet snacks, partner up with a local dog bakery for the next few weeks and set out Valentine’s samples with cards - maybe even a little raffle for a customer to win a puppy cake for the big day of love!