Capture Your Baby's Heartbeat in an Adorable Keepsake
Capture Your Baby's Heartbeat in an Adorable Keepsake
Menu
My Baby's Heartbeat Bear

FREE SHIPPING

On Orders over $29. Not applicable to wholesale nor international orders.
View cart
  • Shop
    • Heartbeat Animals
    • Accessories
    • Supplies
    • Gender Reveal Supplies
    • Ultrasound Gifts
    • Bargain Cave
    • Sponsorship
  • About Us
    • Our History
    • FAQs
    • Videos
  • Pregnancy Blog
  • Find Retailers
  • Become a Wholesaler
  • Sponsorship
  • Contact Us
  • Login
  • Login
Close
  • Shop
    • Heartbeat Animals
    • Accessories
    • Supplies
    • Gender Reveal Supplies
    • Ultrasound Gifts
    • Bargain Cave
    • Sponsorship
  • About Us
    • Our History
    • FAQs
    • Videos
  • Pregnancy Blog
  • Find Retailers
  • Become a Wholesaler
  • Sponsorship
  • Contact Us
2021 New Year's Resolutions for Your Ultrasound Boutique

Related Posts

Crib Mattresses: Most are Toxic
Crib Mattresses: Most are Toxic
Read More
What Too Much Screen Time Means for Kids
What Too Much Screen Time Means for Kids
Read More
Giving Birth in 2021: Regaining Your Birthing Rights
Giving Birth in 2021: Regaining Your Birthing Rights
Read More

Record Your Baby's Heartbeat With Our Collections

Heartbeat Animals

Heartbeat Animals

Accessories

Accessories

Gender Reveal Supplies

Gender Reveal Supplies

Ultrasound Gifts

Ultrasound Gifts

Share on Facebook Tweet on Twitter Share on Google+ Pin on Pinterest
December 6, 2020 Elizabeth MacDonald

2021 New Year's Resolutions for Your Ultrasound Boutique

December is National Write a Business Plan Month.

Funny how that coincides with creating a New Year’s Resolution, right? 

After everything that 2020 has brought, spending time writing down goals (and potential plans to continue strong throughout another shutdown) is in your best interest. Your boutique may be back on track, and you may be feeling pretty good about all you are doing, but it will still strengthen your business to take the time to reevaluate and create a few new goals. A healthy business will continue to grow in 2021, gaining revenue and increasing its bond with clients. 

How to Update Your Business Plan and Create Resolutions for 2021

Reread Your Initial Plan:  Refresh yourself (if it’s been a while) on your most current business plan so you have a starting point.

Emphasize the Client’s Need: While your clients are choosing to have an ultrasound, they are doing so to strengthen their bond with their unborn baby. To do this, your clients need more than an appointment; they need an experience. Consider all the ways in which you can update your environment to help make each experience one that will build your business by word of mouth - the best marketing you will ever get. A fresh coat of paint, new chairs, offering a packaged snack and water, are all simple ways to give your boutique a facelift. 

Offer Training: Every employee should be trained to ensure that each client feels important. From the moment they walk into your door, your employees should know the best ways to make them feel comfortable. 

Find Something New: Reach out to other maternity, prenatal, and baby businesses in your area and create an event (even virtually) together that will increase business all around. 

Don’t Forget to Forecast Sales: Pay attention to any trends in the previous year’s sales. Were some months better than others? Look for potential reasons (holidays, for example) and create a forecast for this year. Keep in mind your struggles that arose throughout the shutdown, and consider these when creating your 2021 plan.

Create Opportunity: You are ultimately trying to make more money every year. After looking at monthly trends from last year, decide how you can increase your business during these peaks and lulls. Offer package deals, rent your space (if possible) to a birth educator or photographer to boost your bottom line (and give clients more options). 

Sell More Than Ultrasounds: Become the one-stop-shop for both seeing a baby in utero and picking out a pregnancy keepsake. Cards, frames, and heartbeat recordings can all increase your revenue and the client’s experience.

Love Your Business:  Remember to love what you do. Seeing families grow is a special privilege, and you are able to do so each and every day.

Filed in: business plan

Related Posts

Crib Mattresses: Most are Toxic
Crib Mattresses: Most are Toxic
Read More
What Too Much Screen Time Means for Kids
What Too Much Screen Time Means for Kids
Read More
Giving Birth in 2021: Regaining Your Birthing Rights
Giving Birth in 2021: Regaining Your Birthing Rights
Read More

Record Your Baby's Heartbeat With Our Collections

Heartbeat Animals

Heartbeat Animals

Accessories

Accessories

Gender Reveal Supplies

Gender Reveal Supplies

Ultrasound Gifts

Ultrasound Gifts


Previous article 25 Acts of Kindness Your Christmas Elf Can Encourage
Next article 13 Ways to Celebrate Baby’s First Christmas

Leave a comment

Comments must be approved before appearing

* Required fields

Invalid password
Enter

Follow us

Find us on Facebook Find us on Twitter Find us on Pinterest Find us on Instagram Find us on Youtube Find us on E-mail

About

  • Our Story
  • Pregnancy Blog
  • Videos
  • Find a Retailer

Support

  • Search
  • Contact Us
  • FAQs
  • For Wholesalers
  • Shipping & Returns

My Baby's Heartbeat Bear

The sound of your baby's heartbeat recorded in a precious heartbeat animal.

Phone: (302) 918-7663

Email: [email protected]

  • Privacy Policy
  • Terms & Conditions

Copyright © 2021 My Baby's Heartbeat Bear.

  • jcb

Added to your cart:

Subtotal
View cart () Checkout