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    2023 Heartbeat Animal Trends

    by Elizabeth MacDonald December 30, 2022

    Every season brings change, and while classics will always remain top-sellers, your boutique should continually stock the hottest keepsakes new parents are wanting. It can be hard, though, to know what will trend – what the next favorite will be. 

    At My Baby’s Heartbeat Bear, we are always researching and following the pregnancy world. By attending conventions, partaking in design discussions, and joining every social platform possible, we are able to produce new Heartbeat Animals, accessories, gender reveal items, and other pregnancy keepsakes inspired by what will trend next. 

    We have seen a huge upswing in home décor and design influencing the keepsake community. This is going to continue throughout 2023. New parents have been backing away from over-powering themes and excess clutter and are keeping things clean, muted, and simply elegant. While this lends itself to our classic collection, we are predicting one major trend change for 2023:

    Personality

    The white and wood look is spectacular and isn’t going anywhere; however, families are beginning to add a bit more of themselves back into their homes. Things aren’t going to get too wild or colorful yet, but alongside of the muted tones, you are going to find parents purchasing keepsakes that compliment and tell a story. Of course, you’ll still have plenty of big siblings taking home the bold Heartbeat Animals, so keep them around - right at their eye level.

    2023 Trends for Heartbeat Animals 

    White, Black, Tan, Brown, or Gray

     

    Our Vintage Cow combines the creamy color palatte with the black accents so many nurseries are utilizing. It's a beautiful addition for any modern family home. 

    You'll see an upswing in sales for the softest and most neutral colored Heartbeat Animals...

    Look for our:

    Vintage Bunny 

    Gray Bunny

    Vintage White Bear

    Vintage Lamb

    Vintage Elephant

    Vintage Buck

    Longhorn Bull

    Alpaca

    Vintage Koala

    Sweet Story Telling

     

    While every Heartbeat Animal tells a story and pairs with a personality, this season will see an increase in forest, jungle, and nature/water-inspired keepsakes.  The creamy color palette will expand to include a single other hue - such as river blue, forest green, or desert rose. Parents will be drawn to a Heartbeat Animal that fits their theme. 

    Look for our:

    Vintage Fox

    Croccodile

    Vintage Hippo

    Vintage Giraffe

    Honey Bear

    Vintage Tiger

    Flamingo

     

    Big Sibling Favorites

    The more color, the better! Big siblings love our boldest Heartbeat Animals, and they love bringing home their own keepsake.
    Encourage a second purchase by adding a sign to your display specifically targeting siblings! 
    "Sibling bonds start with snuggling a heartbeat."

    Loof for our:

    Dragon

    Dinosaurs

    Unicorns

    Tie-Dye Bunny

    Always have simple accessories to add to the Heartbeat Animals - a pink tutu or handsome bowtie is just enough of a gender reveal item to sway a purchase! (And the sibling keepsakes must have added personality.)

     

     

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